A Look at the 2024 Ford Maverick: The New Truck in Austin

October 07, 2023 · 4 min read

Truck lovers, brace yourselves! Ford has introduced a new truck that has rocked the automobile industry – The new Ford Maverick in Austin! This is a truck that is designed for all the millennials out there. It is efficient, has smart features, and can accommodate both city and off-road adventures. Are you living in Austin and have been searching for a new truck? This dream truck for sale in Austin can now be yours. In this blog post, we are going to look at what is new in the 2024 Ford Maverick, the engine and transmission, cargo, towing, and passenger capacity, fuel economy, interior features, on-board tech and safety features, trims and pricing, and the warranty.

What's New in 2024?

The biggest news about the 2024 Ford Maverick is that it is the first-ever hybrid pickup truck in the United States. This truck will have a four-door design and a truck bed length of about four feet and covers, making it ideal for city driving.

Engine and Transmission

The hybrid powertrain combines a 2.5 liter four-cylinder engine and an electric motor that delivers up to 191 horsepower, an impressive torque of 155 lb-ft, and an estimated 40MPG in city driving. It is equipped with an eCVT automatic transmission, and the truck can switch between front-wheel drive and all-wheel drive to give you more traction on the roads.

Cargo, Towing, and Passenger Capacity

This pickup truck has a maximum payload capacity of up to 1,500 pounds and towing capacity of up to 2,000 pounds. Its passenger capacity is five, with two seats in the front and three in the back.

The 2024 Ford Maverick can tow a 20-foot boat or an Airstream trailer weighing up to 2,000 pounds, which is great news for anyone living in Austin looking to own this truck.

Fuel Economy

The Ford Maverick's hybrid engine is designed to give you excellent fuel economy, and that is precisely what you get. This truck delivers an estimated 40 MPG in city driving and 33 MPG on the highway.

Interior Features

This vehicle has a 6-way manual driver's seat and a 4-way manual passenger seat. The interior cabin is spacious enough to accommodate five passengers comfortably. It is equipped with an 8-inch touch screen display that offers Ford's SYNC 3 infotainment system, which is compatible with Apple CarPlay, Android Auto, and Bluetooth. Other interior features include adaptive cruise control, automatic emergency braking, and lane-departure warning.

On-board Tech & Safety Features

One of the notable safety features of the 2024 Ford Maverick in Austin is the Ford Co-Pilot360, a suite of driver-assist technologies that make your driving experience safer and more seamless. This suite includes a rearview camera, automatic emergency braking, forward-collision warning, pedestrian detection, and automatic high-beam headlights.

The 2024 Ford Maverick is equipped with an Automatic Emergency Braking (AEB) system, a key component of the Ford Co-Pilot360 suite. This advanced safety feature is designed to help prevent collisions or, at the very least, reduce their severity. The system uses sensors and cameras to monitor the road ahead and detect potential obstacles. If a potential collision is detected and the driver fails to react in time, the system automatically applies the brakes, helping to reduce the speed of the vehicle. This feature can be especially useful in city driving situations, where sudden braking is often necessary due to pedestrians, other vehicles, or unforeseen obstacles on the road.

Trims & Pricing

The 2024 Ford Maverick comes in three trims – XL, XLT, and Lariat. The base XL trim starts at $21,490, while the fully-loaded Lariat starts at $32,240.

Warranty

Like every Ford vehicle, the 2024 Ford Maverick comes with a 3-year/36,000-mile bumper-to-bumper warranty and a 5-year/60,000-mile powertrain warranty.

Contact Us to Learn How to Order Your Maverick Truck Today

In conclusion, the 2024 Ford Maverick near Austin is an exciting new truck that has taken the automobile industry by storm. It is a perfect fit for anyone looking for a compact and fuel-efficient truck that also offers remarkable towing and cargo capacity. Its on-board tech and safety features make for a more seamless driving experience, and its affordability makes it a great choice for anyone near the Austin area. Don't miss out on this fantastic new truck – come visit our Ford dealership in Austin to learn how to order your new Ford Maverick.

Posted in:

Sep 30, 2025

Ford Financing & Specials in Austin, TX

Finding your dream Ford is just the first step—getting the right financing plan makes it a reality. At Covert Ford, we make the financing process simple and transparent. Our team helps Austin drivers secure competitive rates and payment plans tailored to their needs. Flexible Ford Financing Options We work with a network of trusted lenders to offer a wide range of financing programs, including low-APR loans and lease options. You can start the process by applying online through our secure finance portal. Special Offers and Incentives Covert Ford regularly provides specials on new Ford vehicles and used cars. Check our website frequently to see the latest discounts, rebates, and exclusive deals available to Austin customers. Trade-In Assistance Looking to trade in your current vehicle? Our appraisal team will give you a fair market value that can be applied directly toward your next purchase or lease. Why Finance with Covert Ford? We’re committed to making car buying stress-free with clear explanations of every financing option. Whether you’re a first-time buyer or upgrading to your third Ford, our finance experts are here to guide you at every step. Get Started Today Visit our finance page to apply online or contact our team for personalized assistance. Drive home your new or used Ford from Covert Ford in Austin with confidence.

Sep 10, 2025

Used Ford Cars, Trucks & SUVs in Austin, TX

Covert Ford is proud to offer one of the most extensive selections of used Ford vehicles in Austin. Whether you’re looking for a budget-friendly sedan, a rugged pre-owned truck, or a dependable family SUV, we have options to fit every need and budget. Why Choose a Used Ford? Ford vehicles are known for their durability, technology, and performance. Buying pre-owned lets you take advantage of that reliability while enjoying significant savings compared to a brand-new model. Shop Our Used Ford Selection Our online inventory is updated daily. Popular pre-owned Ford models include: Pre-owned Ford F-150 trucks with low miles Certified Pre-Owned Ford Explorer SUVs Used Ford Escape crossovers for efficient commuting Affordable Ford Mustang sports cars Certified Pre-Owned Ford Options Many of our used Ford vehicles are Certified Pre-Owned (CPO), which means they’ve undergone a rigorous inspection and come with added warranty protection for peace of mind. Financing Your Used Ford Our finance team can help you secure a competitive rate and monthly payment that works for your budget. You can even apply for financing online before you visit. Visit Covert Ford Today Explore our used inventory online or stop by our Austin dealership to test drive your next Ford. We make it simple and stress-free to get behind the wheel of a high-quality pre-owned Ford.

Sep 18, 2025

Ford Service & Mobile Vehicle Repair in Austin, TX

At Covert Ford, we believe maintaining your vehicle should be as convenient as buying it. That’s why our Ford Service Center offers everything from routine oil changes to complex repairs—and we even provide mobile vehicle repair across Austin for extra convenience. Certified Ford Service Our factory-trained technicians use genuine Ford parts and the latest diagnostic tools to keep your vehicle performing at its best. Services include: Oil and filter changes Brake inspections and replacements Tire rotations and alignments Transmission and engine service Mobile Vehicle Repair Too busy to visit the dealership? Our mobile service program brings the maintenance to you. Whether you’re at home or at work, we can perform many common services right on site. Why Service at Covert Ford? We make scheduling easy with online appointment booking, extended service hours, and a comfortable waiting area. Plus, we frequently offer service specials to save you money on maintenance. Schedule Your Service Today Maintain your Ford the easy way. Book your appointment online for in-dealership service or mobile repair today and experience why Austin drivers trust Covert Ford for all their automotive needs.

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license charges. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.